Category Archives: Content Distribution

Why We Launched the Open B2B Lead Gen Marketplace

Last Tuesday, we launched the open B2B lead gen marketplace, the first and only bid-based auction platform for Marketers. It’s not just a big deal for NetLine. It’s a big deal for the B2B lead gen industry at large. While we talked about the errors in B2B lead gen and how the open marketplace addressed […]

How to Embrace Marketing Unknowns

What happens when you simply don’t know the answer?  Is it game over? Will you be fired? Are you going to be shunned from the industry forever? No, of course not.  In the world of marketing, there will be times when you, your team, and the data you have at your disposal simply won’t be […]

Marketer Showcase: Nathan Huet of DocASAP

Staying inspired and focused has seemed like more of a challenge than ever. There’s even more pressure to think outside of the box, deliver results, and leverage strategies that evolve alongside the industry. That’s why we’re excited about our most recent Marketer in our Showcase. Meet the Senior Marketing Manager at DocASAP, Nathan Huet – […]

What it Takes to Get Your B2B SaaS eBook Seen

Together with our friends and partners at Uplift Content, we’ve discovered some of the core essentials required to maximize your SaaS eBook efforts and layed out the 20 things you need to do to drive conversion.  (If you’re ready to get started, you can download your checklist now.) While this checklist can be used for […]

What You Can Do to Drive Targeted Leads Across the Web

We’ve been quite fortunate this year to be featured on a number of podcasts. Most recently, Paul Mosenson, host of Fix the Convince and Founder of NuSpark Consulting, welcomed David Fortino, NetLine’s newly anointed Chief Strategy Officer to discuss content syndication, how to target the right audiences, and how to determine the best content that […]