Category Archives: Uncategorized

What is Buyer-Level Intent? Everything B2B Marketers Need to Know

Intent data is one of the hottest topics in the marketing world. As COVID-19 forced us apart, employees dispersed from centralized offices, creating a new type of challenge for businesses: How do we reach buyers when they’re not gathered in one location? Fortunately, we know the solution: Studying and understanding buyer-level intent data. NetLine’s Intent […]

Answering the FAQs About NetLine’s Open Lead Gen Marketplace

Earlier this year, NetLine introduced the open lead gen marketplace—the first and only real-time bidding marketplace where Marketers can purchase B2B leads on their own terms.  Beyond wanting to make sure that B2B Marketers from all sizes of organizations and sales cycles of varied lengths had access to the most engaged B2B first-party audience population […]

How the Lead Management Platform Centralizes B2B Lead Gen

After years of iterating with our Publisher Management Platform and a year of preparation specific to this launch, NetLine is pleased to introduce the B2B Marketing world to our Lead Management Platform: A SaaS solution offering B2B Marketers centralized lead capture, qualification, routing, analytics, and companion content amplification campaign capabilities within one simple to use […]