Category Archives: Marketing Automation

How to Build & Maintain Key Relationships

Lead Generation: Building & Maintaining Key Relationships introduces marketers to best practices and methods from NetLine and MarketingProfs to help enhance your lead generation strategies.

Creating an effective lead generation program is indeed a balancing act. Just as Andrew Carnegie said, “Anything in life worth having is worth working for.” Marketers are introduced to new obstacles they must grapple with each and every day. From new strategies, philosophies, and the latest in new technology, our field of expertise is forever […]

How to Connect Marketo to the NetLine Portal

How to connect the NetLine Portal to Marketo

For Marketo-magicians leveraging the NetLine Portal for content syndication lead generation, we’ve developed new resources to help you connect your accounts and start some real-time fulfillment of your NetLine leads. Get the full Marketo Connector Guide or keep reading… In a few simple steps using an embed code, Marketo can quickly begin receiving your NetLine […]

How to Connect ON24 to the NetLine Portal

When it comes to awesome duos, webinars and lead gen go together like peas and carrots; PB&J; Jim and Pam. In addition to the traditional white paper, the webinar is becoming one of the top content types used for lead generation on the NetLine Portal. To cater to our users who see the loving relationship […]

How to Connect Hubspot to the NetLine Portal

For marketers looking to instantaneously transition their qualified leads into middle-bottom funnel marketing tracks, establishing a connector to the Portal makes it seamless. (Not to mention, you can surprise and delight your sales team with endless reporting on how content syndication is filling their pipeline — nice.) Connecting to the NetLine Portal with just about […]