Earlier this year, NetLine introduced the open lead gen marketplace—the first and only real-time bidding marketplace where Marketers can purchase B2B leads on their own terms. Beyond wanting to make sure that B2B Marketers from all sizes of organizations and sales cycles of varied lengths had access to the most engaged B2B first-party audience population […]
Keeping your content up-to-date is challenging. The last thing you want is to have to chase down a number of specs scattered across the web for your latest NetLine campaign efforts. To simplify your life, as well as to keep everything straight for our own purposes, we’ve put together an always up-to-date collection of specifications […]
Recently, our own David Fortino was lucky enough to be invited onto a number of podcasts to talk about NetLine’s 2021 State of B2B Content Consumption and Demand Report for Marketers. We’ll be breaking down a few of the most interesting takeaways from each episode so that you can get the most out of each […]
For the past 7 years, Twitter has averaged 500 million tweets daily. Since I’m really good at math, (and totally without typing 7 x 365 into the search bar) I immediately knew that 7 years equated to 2,555 days. Doing more incredibly brilliant, unassisted math, 500M daily tweets across 2,555 days equals 12,775,000,000 tweets. 12.7B […]
The digital-first world has arrived. Survey data from McKinsey shows that decision-makers now prefer digital interactions over ones occurring face-to-face. As this change unfolds, however, the opportunities to build connections with the same strength as face-to-face interactions dwindle. But that doesn’t change the fact that the world has shifted and now companies of all sizes […]