The “All-in-one marketing agency”, and all-in-one marketer: a well-rounded perspective on demand generation In our latest installment of the Marketer Showcase feature, we caught up with the President of marketing agency 190west, Tom Prendergast. Staying true to their mantra, Tom can’t help but personally align with the “All-in-one” mindset of his agency brand. His perspectives […]
UPDATE: A newer version of this process has been published as of October 2025. This updated Connector Guide can be found here. For Marketo-magicians leveraging the NetLine Portal for content syndication lead generation, we’ve developed new resources to help you connect your accounts and start some real-time fulfillment of your NetLine leads. Get the full […]
If you’ve seen David Fortino, NetLine’s SVP of Audience and Product, at events like CMWorld or B2BMX over this past year, you have likely heard him talk about launching a campaign in the time it takes to sip a cup of coffee. In fact, at B2BMX, one “lucky” (and outgoing) guest participated in a live […]
UPDATE: A newer version of this process has been published as of September 2025. This updated Connector Guide can be found here. Whether you’re a Salesforce Jedi Master, a padawan, or merely a youngling just getting your feet wet, you’d needn’t have any fears; we’ll show you how easy it is to connect NetLine campaigns to […]
The MarTech landscape is vast and growing. In some ways, it’s contracting – if you’ve been following the news, Marketo was recently purchased by Adobe in a massive deal that has the industry buzzing. With newcomers constantly looking for a footprint in the space, and the big guys diversifying their product lineup, it can be […]