The digital-first world has arrived. Survey data from McKinsey shows that decision-makers now prefer digital interactions over ones occurring face-to-face. As this change unfolds, however, the opportunities to build connections with the same strength as face-to-face interactions dwindle. But that doesn’t change the fact that the world has shifted and now companies of all sizes […]
Recently, our own David Fortino was lucky enough to be invited onto a number of podcasts to talk about NetLine’s 2021 State of B2B Content Consumption and Demand Report for Marketers. In the coming weeks, we’ll be breaking down a few of the most interesting takeaways from each episode so that you can get the […]
After years of iterating with our Publisher Management Platform and a year of preparation specific to this launch, NetLine is pleased to introduce the B2B Marketing world to our Lead Management Platform: A SaaS solution offering B2B Marketers centralized lead capture, qualification, routing, analytics, and companion content amplification campaign capabilities within one simple to use […]
Americans of a certain age are more than familiar with the 1989 film Field of Dreams. Even if you haven’t seen this baseball classic, you’ve heard its iconic quote millions of times: “If you build it, they will come.” It’s a quote we all love to say. Content Marketers, especially, love using this quote as […]
With mask mandates being lifted and States reopening across the U.S., people are looking forward to the chance to connect in person once again. Despite the eagerness with which some folks and businesses are champing at the bit to get out and about, the Digital-First world is here to stay. But there has to be […]