Over the years, we’ve talked at length about the best ways to follow up with leads and how to keep them engaged. What we haven’t talked about much, however, is when you should begin our discourse. Let’s establish what lead nurturing is and why staggering your initial follow-up message is crucial to your success. What […]
Zoho CRM is one of the more popular CRMs across the world—especially in India, where the company’s headquarters and the majority of its 250,000+ customers reside. With so many users entrusting Zoho CRM to house their leads, we wanted to make sure it was easy for NetLine Portal users to pass their lead data automatically. Connecting […]
Human Resources professionals have had quite the last few years, huh? Given the circumstances of the past two-plus years, a great deal has changed for and been asked of our Human Resources colleagues, while we, the professionals who aren’t working in HR, looked to them to help us figure out all of the insanity set […]
This past summer, LinkedIn’s B2B Institute published a study in unison with the University of South Australia’s Ehrenberg-Bass Institute for Marketing Science. The study focused on the effectiveness of advertising and began with quite a bang. “Up to 95% of business clients are not in the market for many goods and services at any one […]
Since 2016, we’ve published our annual content consumption report with a few core pieces of information with the goal of improving upon the prior year’s efforts. This year, in our sixth edition, we’ve not only raised the bar, but we’ve also delivered an entirely new set of must-see data points to the party. Introducing the […]