Category Archives: Lead Generation

What we learned at TOPO Summit and ABM Innovation Summit

When it comes to events, there’s a certain level of excitement we feel from learning about what’s on the horizon for this industry and sharing what we’ve learned with fellow marketers. Each event draws its own unique ecosystem of attendees, organizations, personalities and opportunities. The past month has had our team busy at two such […]

How to Connect HubSpot to the NetLine Portal

For marketers looking to instantaneously transition their qualified leads into middle-bottom funnel marketing tracks, establishing a connector to the Portal makes it seamless. (Not to mention, you can surprise and delight your sales team with endless reporting on how content syndication is filling their pipeline — nice.) Connecting to the NetLine Portal with just about […]

Marketer Showcase: Valerie Riley of ITProTV

NetLine Marketer Showcase Valerie Riley ITProTV

Living proof that you can be an excellent marketer without caffeine We are kind of obsessed with talking about content syndication, but here – we pass the mic. The Marketer Showcase feature on the NetLine Blog highlights some of our fellow marketers. In this feature, we pick the brains of content warriors to discover who […]

Key 2018 B2B Marketing Events You Can’t Afford To Miss

It’s no surprise that the same conversations of the years’ past—tangible growth and ROI pressure—continue into 2018. B2B marketing professionals are plagued with simplifying their MarTech stack, focused on bridging the gap between sales and marketing as well as customer to brand. Demand Gen marketers specifically need solutions that foster low customer churn and burn. […]