Category Archives: Uncategorized

Optimizing Your Demand Generation Strategy with New Content Research

Marketing-collaboration

Research proves B2B marketers are making major mistakes with their content-based demand generation strategy. Robert Alvin, CEO and Founder of NetLine Corporation shares some new insights and research to show how marketers can optimize their content. *Post originally appeared on MarTech Advisor. Show of hands, what marketers made tactical changes to their demand generation strategy [...]

Spring 2017: B2B Marketing Event Calendar

NetLine-B2B-Marketing-201 Spring Events Calendar

The conference line-up is strong this year with highly informative events for B2B marketers ready to take their content and lead generation strategies to the next level. NetLine values each event we support for the creativity and thought-provoking content offered by the  speakers, attendees, and sponsors. We gather insights to provide the latest digest in [...]

New Research Analyses 8.5 Million Leads to Bring B2B Marketers Rich Content Strategy Insights

NetLine Research Study for B2B Marketers 2017

Performance-based goals have led to stricter forms of measurement holding B2B marketers accountable for their budget and ROI, emphasizing the importance of lead-based and revenue-driving opportunities. On Wednesday, NetLine Corporation announced the release of new research analyzing 8.5 million leads generated by content syndication campaigns servicing enterprise-level organizations to startups to extract insights for demand generation strategy optimization. [...]